Tag: marketing
The Benefits of Personalized Marketing and How to Supercharge Your Results with Community and Demographic Data
In 2020, consumers expect the products and services they engage with to be uniquely tailored to their unique desires and needs. A recent study by Deloitte found that 36% of consumers expect personalized products and services. Personalization involves pooling all the data you have on a customer and using this information to create a... Read More »
How School Data Can Transform Your Marketing
As children are returning to school, many parents are anxious to ensure the schools their children are to attend are the best fit for their academic and social needs. With the impact of Coronavirus and lockdown, many parents are concerned about the adjustment their children will have to make to online classes. The new virtual delivery of... Read More »
Neighborhood Data in Government Marketing
The Benefits of Big Data and Government Marketing with ATTOM We’re a small government agency focused on marketing at the local level. Through our marketing initiatives, we seek to fulfill several key objectives, including expanding the reach of our political campaigns, informing constituents on policy, and effectively targeting and engaging... Read More »
How ATTOM’s Property and Demographic Data Benefits Mortgage Marketing
As a mortgage lender, we’ve used a number of marketing techniques and materials to draw in prospects and convert leads into paying customers. Since opening our business in 2005, we’ve moved on from traditional direct mail campaigns, offering temperamental returns on investment to new and innovative forms of marketing with proven efficiency rates... Read More »
MLS Solutions Enhance Marketing Lists for Home Insurance Professionals
As a home insurance professional, the success of your business relies on your ability to find targeted leads in need of your services. In addition, the more information you have on a lead, on their property characteristics, sales history, and demographic information, the more effectively you can tailor your messages in your direct marketing... Read More »
Target Your Marketing with the ATTOM Property Data API
Every company needs to market their business in order to attract new customers (and to keep current ones). In real estate and in the mortgage industry, marketing is just as critical as any other business, but a broad-brush approach likely will not be successful here. Some companies may only work in specific geographic regions or may only work... Read More »
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