Author: Kara Taylor

The Benefits of Personalized Marketing and How to Supercharge Your Results with Community and Demographic Data

The Benefits of Personalized Marketing and How to Supercharge Your Results with Community and Demographic Data

  In 2020, consumers expect the products and services they engage with to be uniquely tailored to their unique desires and needs. A recent study by Deloitte found that 36% of consumers expect personalized products and services. Personalization involves pooling all the data you have on a customer and using this information to create a… Read More »

ATTOM’s Building Permit Data: A Leading Choice for Home Insurance Providers

ATTOM’s Building Permit Data: A Leading Choice for Home Insurance Providers

  ATTOM’s Building Permit Data: Why It’s the Leading Choice for One Home Insurance Provider As a home insurance provider, we recently partnered with ATTOM to provide us with building permit data on our policyholders’ properties. This data has been key in helping us to accurately assess risk when it comes to underwriting. In this… Read More »

Use of ATTOM’s Boundaries Data in Government Analytics and Planning

Use of ATTOM’s Boundaries Data in Government Analytics and Planning

As a local government, it falls on you to ensure to effectively manage your jurisdictions’ land resources. To balance the preservation of our natural resources with targeted urban planning and development for the benefit of citizen’s well-being and the economy. The U.S. population is continuing to grow, with citizens expecting local governments to address their… Read More »