Market and Location Analytics
Market Trends. Location Insights. Housing Indicators.Understand Real Estate Markets with Greater Clarity
Market and Location Analytics provides a comprehensive, AI-ready view of real estate activity by combining housing trends, affordability metrics, and location-based insights. By bringing together property, loan, and demographic signals, these datasets help organizations understand market dynamics, identify emerging opportunities, and make more informed decisions.
Part of ATTOM’s AI-Powered Intelligence platform, Market and Location Analytics is designed to support analytics, modeling, and machine learning – enabling users to track trends over time, compare markets and uncover patterns that support forecasting and data-driven strategy.
Comprehensive Market and Location Data Coverage
Access real estate datasets that capture key indicators across housing, lending, and local market conditions. The data is structured and standardized to support analytics, forecasting, and AI-driven decision-making at scale.
School Ratings
Locate the best elementary, middle and high schools in your neighborhood by reviewing valuable and direct parent and student feedback on school safety, health measures, academics, athletics, teachers and more.
ResiScore
An AI-powered neighborhood intelligence offering that ranks residential census tracts within each CBSA by their expected housing market performance over the next 24 months.
Sales Trends
Delivers nationwide historical home sales statistics by geography, including sales counts, average prices, and median prices. Sourced from deed data across 2,700+ counties, the data dates back to 2005 (some to 2000) and is available monthly, quarterly, or annually.
Loan Trends
ATTOM analyzes recorded mortgage and deed of trust data across single-family homes, condos, townhomes and multi-family properties. Dollar volume is calculated using total loan originations and average loan amounts.
Vacancy Rates
This report analyzes publicly recorded real estate data — including foreclosure status, equity, and owner-occupancy status — matched against monthly updated vacancy data that indicates whether a property has been flagged as vacant.
Home Affordability
This report analyzes median home prices derived from publicly recorded sales deed data collected by ATTOM and average wage data from the U.S. Bureau of Labor Statistics. The affordability index measures various factors to help identify areas of investment opportunity and emerging market shifts.
Housing Inventory
Tracks properties currently listed or entering the market, providing insight into supply levels across geographies.
Flipping Reports
Analyzed sales deeds at various geography levels on properties bought and sold within 12 months to identify trends, returns and more.
iBuyer Trends
Tracks the activity and impact of iBuyer business models, including where they are purchasing, the types of homes acquired, and volume and price point trends — providing data-driven insight into their influence on local markets.
Rentals
ATTOM’s rental data is used to analyze single-family rental returns across the entire U.S., to reveal the best single-family rental markets and those areas where rental rates are outpacing home prices or vice versa.
Opportunity Zones
This report offers a historic look at census tract level home sale prices among those qualified opportunity zones, providing a detailed overview on key data points surrounding qualified opportunity zones deemed by Congress in the Tax Cuts and Jobs Act of 2017.
How Industries Can Use Market and Location Analytics
Real Estate & Institutional Investors
Identify high-growth markets, evaluate investment opportunities, and track performance across regions using housing trends and demand signals.
Mortgage & Lending Organizations
Understand borrower demand, regional affordability, and lending trends to inform origination strategy and market expansion.
Real Estate Portals & Rental Platforms
Enhance search and discovery experiences with localized market insights, rental trends, and neighborhood-level data.
Support housing policy, urban planning, and affordability initiatives with data on inventory, vacancy rates, and local market conditions.
Mortgage Technology & Data Platforms
Integrate market and location intelligence into applications and analytics solutions to power insights, automation, and user experiences.
Refine targeting strategies and audience segmentation using location-based trends, housing activity, and demographic signals.
FAQs
What is Market and Location Analytics?
Market and Location Analytics provides data on housing trends, affordability, lending activity, and local market conditions to help users better understand real estate markets.
What types of data are included?
The dataset includes sales trends, inventory levels, affordability metrics, loan activity, rental data, school ratings, and opportunity zone designations.
How can this data be used in analytics and modeling?
Market and Location Analytics data supports forecasting, market comparison, investment analysis, and data-driven application development.
How is this data delivered?
Data is available via API, bulk delivery, or cloud platforms, allowing seamless integration into existing systems and workflows.
ATTOM’s Data is Your Business Advantage
Comprehensive
A multi-sourced, enhanced national warehouse that contains information on more than 160+ million U.S. properties including:
- 70+ Billion Rows of Data
- 9,000 Data Fields
- 30TB Warehouse
- 99% Population Coverage
Flexible
Access ATTOM through a variety of flexible solutions to consume the most efficient real estate data for your specific business needs including:
Quality Data
Our rigorous Enterprise Data Management Program (EDMP) involves more than 20 steps that validate, standardize and enhance the real estate data we collect:
- Property Address Standardization
- Owner Name Parsing
- ATTOM ID Matching
- Fusion of Multi-Sourced Data
- Data Governance
Learn more about ATTOM and view our Table of Data Elements.