ATTOM Insights
The Top 3 AI Use Cases Supercharging Real Estate Marketing Right Now
Table of Contents Introduction Use Case 1: Using AI for Better Lead Generation 2.1 The Opportunity 2.2 How AI Improves Lead Generation 2.3 Complexity and Ease of Deployment 2.4 ROI Potential Use Case 2: Content Enrichment 3.1 The Opportunity 3.2 How AI Enriches Content 3.3 Complexity and Ease of Deployment 3.4 ROI Potential Use Case 3:... Read More »
Zoning Data: How Proptechs Are Delivering Clarity from Complexity
Contents What Is Zoning? Why Is Zoning Necessary? The Complexity of Zoning Data Zoning Data’s Impact Who Uses Zoning Data? Where Can You Get Zoning Data? Frequently Asked Questions (FAQs) Zoning is a way for local governments to control land use. Control is vital so that governments can plan for growth, ensure sufficient infrastructure for urban... Read More »
10 Best Real Estate APIs in 2026: Features, Benefits, and How to Choose
The 10 Best Real Estate APIs in 2026 The real estate industry runs on data and in 2026, APIs are the infrastructure powering everything from property search portals and AVMs to mortgage risk models and AI-driven investment platforms. Whether you’re building a PropTech app, underwriting loans, modeling climate exposure, or enriching CRM... Read More »
How Can I Use ATTOM for Real Estate Market Analysis?
Real estate market analysis requires reliable real estate data that reflects property conditions, market activity, and risk across locations and time. ATTOM provides nationwide property data and housing market analytics that help professionals evaluate markets, compare locations, and support informed decisions. This article explains how ATTOM... Read More »
The 5 Best APIs for Demographics
Demographic data are used from everything to personalizing website experiences to deciding where to build your next business. Demographic data provide an overview of the population and market characteristics in an area, and where you source that data from matters. The best source depends on how you plan to use the data, and the questions you are... Read More »
Transformations in Mortgage Lending: How AI is Helping Real Estate Lenders Serve a Broader Market
Mortgage lenders from fifty years ago would hardly recognize the industry now. Alternative lenders, online loan applications, e-sign documents, AI-powered algorithms for applicant screening are all technology-induced disruptors in the rapidly evolving real estate lending market. Changing demographics and consumer demand for responsive services... Read More »