Data Solutions
How Can Real Estate Marketers Enrich Their Customer Data with Property Insights?
In today’s fast‑moving real estate industry, effective marketing depends on how well you understand your audience. While demographic and contact data offer a starting point, they rarely deliver the depth needed to drive high‑quality engagement. By enriching customer records with verified property data, marketers can unlock powerful insights that... Read More »
How Do Lenders Use Real Estate Data for Loan Underwriting?
Loan underwriting is a critical phase in the lending process where financial institutions assess the risk of offering a mortgage or home equity loan. To make sound decisions, lenders increasingly rely on real estate data that offers insights into the property itself, its market value, the borrower’s equity position, and the surrounding... Read More »
What’s the Earliest Reliable Signal That a Borrower is Headed for Foreclosure?
Table of contents What counts as the earliest reliable signal? Why that moment matters What teams can do in week one What the data usually shows Pitfalls to avoid Quick summary (quotable takeaways) What Counts as the Earliest Reliable Signal? Direct answer: The earliest public signal you can trust is the first recorded legal action: a Notice of... Read More »
Making Sense of the Property Data Universe: Why More Industries Are Turning to ATTOM
In a digital world flooded with real estate listings and property facts, knowing where to find reliable, comprehensive property data is more complicated than ever. From investor dashboards to insurance models, accurate data has become the lifeblood of decision-making across industries. But the truth is most property data is fragmented,... Read More »
From Ghost Town to Boomtown? How Real Estate Investors Use Property Data
Table of Contents How Investors Spot Hot Markets Inventory Data Trends in Months of Supply and Homes For Sale Decreasing Days on Market (DOM) New Jobs or Rising Salaries Government Investment Neighborhood Trends Indicating Hot Markets An Uptick in Home Improvements Gentrification New Development and Amenities Real Estate and Financial Industry... Read More »