Tag: real estate lead generation

Digital Conversion Rates in Real Estate:  What’s Considered “Good”?

Digital Conversion Rates in Real Estate: What’s Considered “Good”?

If you’re in real estate and you have a website, landing page, or Facebook page – it’s nice to know how many people visit, but it’s even more important to understand how many people convert.  What is a good conversion rate in real estate and what are some easy steps you can take today to improve? FIRST – WHAT ARE WE TALKING ABOUT? What are we... Read More »
The Pros and Cons of AVMs in Real Estate

The Pros and Cons of AVMs in Real Estate

  AVMs have been an integral part of real estate technology since Zillow launched Zestimate.  Controversy seems to follow AVMs wherever they pop up, so we wanted to take a moment to lay out the pros and cons of using an AVM in your real estate business. What is an AVM? First things first.  What is an AVM?  AVM stands for “Automated Valuation... Read More »