***This article was originally written in 2022, but has been updated for 2024 to reflect new solution providers*** The growth in the PropTech industry, short for “property technology,” is nowhere better demonstrated than by the growth in application programming interfaces (APIs). These interfaces serve real estate professionals, marketers,... Read More »
New Partnership Positions Market-Leading Property Data Expert for Sustained Growth PHILADELPHIA, LOS ANGELES and NEW YORK, January 8, 2019 – Lovell Minnick Partners, a private equity firm specializing in financial and related business services companies, today announced it has completed the acquisition of ATTOM Data Solutions (“ATTOM” or “the... Read More »
If you’re in real estate and you have a website, landing page, or Facebook page – it’s nice to know how many people visit, but it’s even more important to understand how many people convert. What is a good conversion rate in real estate and what are some easy steps you can take today to improve? FIRST – WHAT ARE WE TALKING ABOUT? What are we... Read More »
Last month we released a white paper on generating new real estate business. We interviewed nearly 400 real estate professionals to find out what works and what doesn’t in attracting, converting and closing more real estate business. This week, we’ll take a look at lead generation. Specifically, where the best real estate... Read More »
This month we published the results of our extensive study Generating New Business in Real Estate. We polled nearly 400 brokers, agents, marketers, and owners to discover exactly where they invest their marketing dollars, how they generate new business, and their best marketing practices. In this post, we’ll take a closer look at... Read More »
Seller leads are valuable in real estate and as we learned in our recent white paper Generating New Business in Real Estate, quality seller leads are a big goal for most real estate professionals. Because this is such a popular subject, ATTOM Data has spent a lot of time and energy to learn how to better attract, engage and convert home... Read More »