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How Can Real Estate Marketers Enrich Their Customer Data with Property Insights?

How Can Real Estate Marketers Enrich Their Customer Data with Property Insights?

In today’s fast‑moving real estate industry, effective marketing depends on how well you understand your audience. While demographic and contact data offer a starting point, they rarely deliver the depth needed to drive high‑quality engagement. By enriching customer records with verified property data, marketers can unlock powerful insights that... Read More »
Home Flipping Profit Margins Hit 17-Year Low in Second Quarter

Home Flipping Profit Margins Hit 17-Year Low in Second Quarter

The typical flipped home generates 25.1 percent return on investment; Median investor purchase price for flipped homes hits high of $259,700 IRVINE, Calif. –September 18, 2025— ATTOM, a leading curator of land, property data, and real estate analytics, today released its second quarter 2025 U.S. Home Flipping Report showing that 78,621 single... Read More »
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How Do Lenders Use Real Estate Data for Loan Underwriting?

How Do Lenders Use Real Estate Data for Loan Underwriting?

Loan underwriting is a critical phase in the lending process where financial institutions assess the risk of offering a mortgage or home equity loan. To make sound decisions, lenders increasingly rely on real estate data that offers insights into the property itself, its market value, the borrower’s equity position, and the surrounding... Read More »
U.S. Year Over Year Foreclosure Activity Rises for Sixth Straight Month in August

U.S. Year Over Year Foreclosure Activity Rises for Sixth Straight Month in August

Foreclosure Starts Increase 17% from Last Year; Completed Foreclosures Increase 41%  IRVINE, Calif. — September 11, 2025 —ATTOM, a leading curator of land, property data, and real estate analytics, today released its August 2025 U.S. Foreclosure Market Report, which shows there were a total of 35,697 U.S. properties with foreclosure filings—... Read More »
HousingWire Selects ATTOM CEO Rob Barber as 2025 Vanguard

HousingWire Selects ATTOM CEO Rob Barber as 2025 Vanguard

Barber recognized among the executives whose achievements reflect the innovation, adaptability, and commitment required to thrive in today’s rapidly evolving market. IRVINE, Calif. – SEPTEMBER 8, 2025 – ATTOM, a leading curator of land, property data, and real estate analytics, is pleased to announce that for the eighth consecutive year,... Read More »
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Southern States Dominate List of Riskiest U.S. Housing Market Counties in Q2 2025

Southern States Dominate List of Riskiest U.S. Housing Market Counties in Q2 2025

California Leads with Most At-Risk Counties, Virginia Among Safest; With Prices High Nationwide, Unemployment and Foreclosure Rates Drive Local Housing Market Risk IRVINE, Calif. — Sept. 4, 2025 — ATTOM, a leading curator of land, property data, and real estate analytics, today released its latest Housing Risk Report spotlighting county-level... Read More »