Marketing Solutions

Important Statistics on Data-Driven Marketing and What it Means for Your Business

Important Statistics on Data-Driven Marketing and What it Means for Your Business

  Data-driven marketing is the future.  Data enables companies to more effectively target, engage and connect with consumers, which is what consumers now expect.  We recently reviewed an extensive study from Forbes Magazine on the overall landscape of data-driven marketing and learned more companies are now using this strategy.   In fact, 88% of companies surveyed used data to enhance… Read More »

Where is Everyone in Real Estate Spending their Marketing Dollars?

Where is Everyone in Real Estate Spending their Marketing Dollars?

  This month we published the results of our extensive study Generating New Business in Real Estate.  We polled nearly 400 brokers, agents, marketers, and owners to discover exactly where they invest their marketing dollars, how they generate new business, and their best marketing practices. In this post, we’ll take a closer look at the marketing budget… Read More »